Created the key visual for Svenska Dagbladet's Bragdguldet, Sweden's most prestigious sports achievement award. Produced as part of the award's 100th anniversary campaign, the image was shot at Stockholm Olympic Stadium and uses abstraction and movement to evoke the spirit of sport while leaving room for interpretation. Featured across nationwide print, outdoor, digital and social media as the campaign's hero image.
Agency: Dentsu Creative
Bragdguldet 100 år